Fat Bottom Brewing Co.
Nashville's most unapologetically fun brewery needed packaging and branding that matched their personality — bold, irreverent, and impossible to ignore. We delivered a system expressive enough for their core lineup and flexible enough to grow with every new release.
Packaging
Branding
Fat Bottom Brewing Co.
Fat Bottom Brewing Co. is Nashville's most unapologetically bold craft brewery — and their creative had to keep up.
Fat Bottom Brewing Co.
Fat Bottom Brewing Co. came to us with a brand personality already fully formed — loud, fun, and Nashville to the core.
Our job was to give it a visual system worthy of the attitude. We developed a cohesive packaging architecture spanning their core lineup, a four-release seasonal series, and The Tempest premium sub-brand, each tier speaking to a different drinker without ever losing the thread back to Fat Bottom. Tap handles, taproom murals, production templates, event branding — every touchpoint was designed to turn heads and move product. The result is a brewery that looks as good on the shelf as it tastes in the glass.
Fat Bottom Brewing Co.
W.A.C., Knockout IPA, Ida Golden Ale, Ruby American Red Ale — four distinct personalities unified by one unmistakable brand.
Each can leads with Fat Bottom's illustrated mascot reimagined for the beer's character, wrapped in a color palette that pops off a shelf and reads instantly from across a cooler. This is packaging that sells itself.
Fat Bottom Brewing Co.
A packaging system built for a brewery that never stops releasing new beers.
Standardized production templates give the Fat Bottom team a repeatable framework for bringing new SKUs to market quickly — consistent brand architecture, flexible enough for any style, tight enough to always look cohesive.
More Works
Let's Work Together
Contact Now
Contact Us!
Let’s create something amazing together! Reach out—we’d love to hear about your project and ideas.
Available Worldwide
FAQ
01
What does a project look like?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
Fat Bottom Brewing Co.
Nashville's most unapologetically fun brewery needed packaging and branding that matched their personality — bold, irreverent, and impossible to ignore. We delivered a system expressive enough for their core lineup and flexible enough to grow with every new release.
Packaging
Branding
Fat Bottom Brewing Co.
Fat Bottom Brewing Co. is Nashville's most unapologetically bold craft brewery — and their creative had to keep up.
Fat Bottom Brewing Co.
Fat Bottom Brewing Co. came to us with a brand personality already fully formed — loud, fun, and Nashville to the core.
Our job was to give it a visual system worthy of the attitude. We developed a cohesive packaging architecture spanning their core lineup, a four-release seasonal series, and The Tempest premium sub-brand, each tier speaking to a different drinker without ever losing the thread back to Fat Bottom. Tap handles, taproom murals, production templates, event branding — every touchpoint was designed to turn heads and move product. The result is a brewery that looks as good on the shelf as it tastes in the glass.
Fat Bottom Brewing Co.
W.A.C., Knockout IPA, Ida Golden Ale, Ruby American Red Ale — four distinct personalities unified by one unmistakable brand.
Each can leads with Fat Bottom's illustrated mascot reimagined for the beer's character, wrapped in a color palette that pops off a shelf and reads instantly from across a cooler. This is packaging that sells itself.
Fat Bottom Brewing Co.
A packaging system built for a brewery that never stops releasing new beers.
Standardized production templates give the Fat Bottom team a repeatable framework for bringing new SKUs to market quickly — consistent brand architecture, flexible enough for any style, tight enough to always look cohesive.
More Works
Let's Work Together
Contact Now
Contact Us!
Let’s create something amazing together! Reach out—we’d love to hear about your project and ideas.
Available Worldwide
FAQ
01
What does a project look like?
02
How is the pricing structure?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
Fat Bottom Brewing Co.
Nashville's most unapologetically fun brewery needed packaging and branding that matched their personality — bold, irreverent, and impossible to ignore. We delivered a system expressive enough for their core lineup and flexible enough to grow with every new release.
Packaging
Branding
Fat Bottom Brewing Co.
Fat Bottom Brewing Co. is Nashville's most unapologetically bold craft brewery — and their creative had to keep up.
Fat Bottom Brewing Co.
Fat Bottom Brewing Co. came to us with a brand personality already fully formed — loud, fun, and Nashville to the core.
Our job was to give it a visual system worthy of the attitude. We developed a cohesive packaging architecture spanning their core lineup, a four-release seasonal series, and The Tempest premium sub-brand, each tier speaking to a different drinker without ever losing the thread back to Fat Bottom. Tap handles, taproom murals, production templates, event branding — every touchpoint was designed to turn heads and move product. The result is a brewery that looks as good on the shelf as it tastes in the glass.
Fat Bottom Brewing Co.
W.A.C., Knockout IPA, Ida Golden Ale, Ruby American Red Ale — four distinct personalities unified by one unmistakable brand.
Each can leads with Fat Bottom's illustrated mascot reimagined for the beer's character, wrapped in a color palette that pops off a shelf and reads instantly from across a cooler. This is packaging that sells itself.
Fat Bottom Brewing Co.
A packaging system built for a brewery that never stops releasing new beers.
Standardized production templates give the Fat Bottom team a repeatable framework for bringing new SKUs to market quickly — consistent brand architecture, flexible enough for any style, tight enough to always look cohesive.
More Works
Let's Work Together
Contact Now
Contact Us!
Let’s create something amazing together! Reach out—we’d love to hear about your project and ideas.
Available Worldwide
FAQ
What does a project look like?
How is the pricing structure?
Are all projects fixed scope?
What is the ROI?
How do we measure success?
What do I need to get started?